«50 years designing for brands»

«50 years designing for brands»

Michael Wolff is a British designer, creative advisor and co-founder of the legendary branding agency Wolff Olins, which for many decades has set the tone for global branding and is known for its projects for Unilever, London Olympic 2012, MacMillan, GE, Aol, USA Today, NYC.

In Kyiv, Michael held a lecture, which consisted of two 60-minute parts:

  • Review of 50 years of Wolff Olins: culture, works, reasons and results.
  • History and meaning of brands: what they are, what they reveal and how they work.

Language — English
Duration: 3h 10m

Also, you can purchase a subscription to all the school's video library lessons for a year.

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